Cyberstep can now offer local payment methods for players worldwide
SAN FRANCISCO, CA – March 01, 2016 – Cyberstep, an online game developer, has integrated Paymentwall, a global content and payments distribution platform, to be able to provide multiple payment methods for its online games. This will allow CyberStep to reach more players worldwide and to expand its market. With Paymentwall, the game publisher can now offer traditional and local payment options, as well as offers, at the checkout page of some of its online games. These different payment methods can be seen in games such as GetAmped2, CosmicBreak, CosmicLeague and Onigiri.
“Helping CyberStep to provide local payment methods complements its strategy of localizing the content of its games worldwide,” said Manuel Prinz, strategic partnerships manager of Paymentwall. “Through diverse payment options, CyberStep will be able to successfully explore new markets for its games.”
CyberStep built its headquarters in Japan, but it also has locations in the United States, Taiwan, Korea, the Netherlands, Brazil and Indonesia. The online game publisher leverages its global workforce by allowing each team to localize new, in-game content for different countries before being officially released in Japan. As a result, the publisher is able to deliver quality entertainment to its worldwide audience in an efficient manner.
The global gaming market is expected to reach a revenue of 91.5 billion U.S. dollars in 2015, according to the 2015 Global Games Market Report of Newzoo. This shows a 9.4% increase from 83.6 billion U.S. dollars in 2014, indicating growth. To take advantage of the robust global demand, game developers are exploring different themes and genres to attract the attention of players from different regions. CyberStep, for instance, has taken the mysticism behind Japanese legend and history to form an exciting narrative for Onigiri. Meanwhile, in GetAmped2, the developer combines machines and femininity to create an action-packed gameplay.
“As the market for digital content expands, developers must be able to adapt quickly or risk being left behind by the competition. At CyberStep, we’ve found that simplicity and ease of use have become deciding factors in establishing a user base,” said Ryota Takahashi, president of CyberStep. “While we can develop unique titles such as Onigiri or GetAmped 2 to set us apart, we’re always looking for better ways to connect with users. Paymentwall’s platform helps us make our products easily accessible to users across the globe.”
Checkout Page of Onigiri
The checkout of online games from CyberStep can accept credit cards, bank transfers, prepaid solutions, mobile payments and more, addressing the payment preferences of players. For those who would like to pay anonymously, they can use prepaid solutions. Meanwhile, mobile payments suit players who are unbanked and uncarded. Aside from these, there will also be offers that monetize non-converting gamers through incentivized tasks, such as watching videos, app installs and others in exchange for virtual rewards.
With these diverse payment methods, CyberStep will be able to cater to a wider audience and open new markets for its online games. By combining local payment options with localized, in-game content, the game developer will be able to gain traction in different countries, and eventually win a larger share of the global gaming market. Through Paymentwall, CyberStep can bring its online games to the next level.
About Paymentwall (paymentwall.com)
Paymentwall Inc. is the leading global payment and content distribution platform for a wide range of digital goods and online services. Paymentwall partnered with over 120 payment option providers worldwide to offer global payments coverage for users in more than 200 countries with credit and debit cards, mobile payments, e-wallets, bank transfers and prepaid cards. Paymentwall is headquartered in San Francisco, USA with 10 more offices around the globe.
About CyberStep (cyberstep.com)
CyberStep, Inc. is one of the fastest-growing, online video game publisher worldwide. The company started developing and managing games in 2001, and now has seven, successful online games under its belt, such as CosmicBreak, GetAmped, GetAmped2, C21, Onigiri, CosmicBreak2 and Toreba. The company has its headquarters in Japan, but it has locations in United States, Taiwan, Korea, the Netherlands, Brazil and Indonesia.