Turkey is a very unique market since it has its own separate language from Europe and Middle East countries. Along with a different language, end users have different payment habits.
Turkey has started to become a large economic force along with having some of the highest online engagement in the region with over 36 million Internet users and an Internet penetration near 50%.
As online users in Turkey grow, so does the amount of revenue from online payments but you need to know the best options to show in order to earn the most revenue. Turkish users use a myriad of payment options so you need to make sure each one is activated on your site. See below for a break down of the Turkish payment options.
Turkish payment options
As online users in Turkey grow, so does the amount of revenue from online payments but you need to know the best options to show in order to earn the most revenue. Turkish users use a myriad of payment options so you need to make sure each one is activated on your site. See below for a break down of the Turkish payment options.
Credit/Debit Cards
Credit card is a great option as a number of users in Turkey will have more than one credit card and their preferred way to pay online. With Paymentwall, we can support recurring payments, one click purchases and more to help you convert your users to paying users.
Mobile Payments
Turkey has over 68 million mobile phone users making it a payment option that most online users can and will pay with. Mobiamo provides you full coverage with all the Turkish mobile carriers including Avea, Turkcell and Vodafone allowing millions of mobile users to make payments on the Paymentwall platform by just entering in their phone number.
Prepaid Cards
The Prepaid card market continues to grow in Turkey especially with gamers and other Internet users under 18 that do not own a bank account. An advantage of accepting of prepaid cards through Paymentwall is the option MINT-our own global prepaid card. MINT and other prepaid cards tend to be risk free as users will not be able to issue chargebacks which makes it a very safe option to accept on your site.
With Paymentwall having a local office in Turkey, we can provide local support for your customers allowing you to focus on designing your product.
If you need help expanding in Turkey, email us at bizdev@paymentwall.com